ICKEY is a Shanghai-headquartered company that focuses on providing digital supply chain solutions for electronic components. The conventional distribution model for electronic components predominantly hinges on large-volume orders as a means to slash costs. However, this approach often falls short in catering to the needs of small to medium-sized, "sporadic and urgent" orders. Faced with this challenge, ICKEY decided to embark on a journey of digitalization.
Around 2010, its founder, Zeng Ye, recognized that the industry's pain points could be alleviated by consolidating fragmented orders online and optimizing supply chain operations. Consequently, ICKEY constructed its proprietary platform and committed to digital advancement, with data serving as the cornerstone of its strategy. Following the debut of its online marketplace in 2011, the platform amassed a substantial volume of small to medium-sized orders, boasting an extensive daily range of available Stock Keeping Units (SKUs). The company forged deeper partnerships with suppliers, which fueled a swift surge in registered users and order volumes. Simultaneously, it enhanced its digital quality inspection system. Through these efforts, ICKEY has carved out a competitive niche in the industrial internet landscape for electronic components. As it gears up for future entry into the capital market, its digital prowess is poised to become even more formidable.