Did ByteDance's Net Profit Plummet by Over 70% Year-on-Year Last Year? Li Liang's Latest Reply
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Author:小编   

On the afternoon of April 20, sources with inside knowledge revealed that ByteDance witnessed a more than 70% year-on-year decline in its net profit for 2025. Additionally, its net profit margin also took a significant hit. This downturn was primarily attributed to a substantial surge in investment in the AI business during the third and fourth quarters of the previous year.
On a brighter note, ByteDance's overseas revenue for 2025 experienced a nearly 50% growth. The proportion of revenue generated from its overseas operations rose to over 30%. Moreover, the Gross Merchandise Volume (GMV) of TikTok Shop soared by almost 70% year-on-year, acting as the primary catalyst for the overseas revenue growth.