At 1 a.m. Beijing Time on September 10, Apple is poised to host its much-anticipated annual iPhone product launch event at the iconic Apple Park, under the captivating theme “Glow Bright, Shine Bold.” This event carries immense significance, as it heralds the debut of Apple’s new CEO, John Ternus, marking the dawn of the “Post-Cook Era” for the tech giant. During this momentous occasion, Apple is set to unveil its groundbreaking first foldable iPhone Ultra. This innovative device features a book-style horizontal folding design, boasting cutting-edge specifications including an A20 Pro chip, a generous 12GB of memory, an approximately 5.5-inch outer screen, and an expansive approximately 7.8-inch inner screen. With a price tag that may surpass the $2,000 mark, this device is poised to redefine the smartphone landscape. In addition to the foldable iPhone Ultra, Apple will also introduce the iPhone 18 Pro and iPhone 18 Pro Max. These models are powered by the same A20 Pro chip, and offer a host of enhancements such as a reduced Dynamic Island area, a striking new Deep Cherry Red color option, and a significantly boosted battery capacity in the Pro Max variant. Furthermore, Apple’s commitment to innovation extends to its wearable and smart home devices. The Apple Watch Series 12 and Ultra 4 will be equipped with the next-generation S12 chip, elevating their health monitoring capabilities to new heights. The HomePod mini 2 will receive an audio unit upgrade, promising an even more immersive listening experience. And, to complete the lineup, the new Apple TV and home hub device, HomePad, will make their much-anticipated debut, further solidifying Apple’s position at the forefront of technology.