Qunar: 'Reverse Travel' Surges in Treasure Towns, County Town High-Star Hotel Bookings Jump Over 30%
2025-04-24 / Read about 0 minute
Author:小编   

According to Qunar's extensive data analysis, air ticket and hotel bookings during this year's May Day holiday exhibit a steady growth trend. With over 23 music festivals scheduled nationwide, bookings for hotels in popular cities have soared by a factor of 3.4. The phenomenon of 'reverse travel' is gaining momentum, with treasure towns emerging as preferred destinations. Hotel bookings for May Day encompass 1,229 county towns across the country, witnessing a remarkable increase of over 30% in high-star hotel reservations, offering exceptional value for money. Young travelers are enthusiastic about novel travel styles, including 'high-energy scenic spots', 'relaxed travel', and 'vacations with pets'. Conversely, the new silver-haired generation favors 'leisurely vacations', evidenced by a 50% year-on-year surge in searches for destinations within a 2-hour travel radius. The travel mode featuring a 3-person small family accompanied by 1 to 2 elderly individuals, known as 'fairy couple' travel with elders, has experienced a 30% uptick.