Mercedes-Benz (China) Investment Co., Ltd. and Beijing Zijump Network Technology Co., Ltd. have inked a memorandum of understanding to enhance their strategic collaboration. This partnership is geared towards fostering the seamless integration and innovative utilization of artificial intelligence (AI) technology across various business domains, including autonomous driving, intelligent cockpits, and beyond.

Set to make its debut this fall, the all-new pure electric CLA model will be outfitted with the cutting-edge Doubao large model. This marks a significant strategic advancement from their initial partnership in 2023, with both entities now poised for deeper collaboration in areas such as intelligent cockpits, autonomous driving, R&D efficiency enhancement, digital marketing, and customer engagement strategies.

In the intelligent cockpit realm, ByteDance's AI prowess will be seamlessly integrated to craft a bespoke user experience. The autonomous driving sector will witness a fortified AI foundation, while R&D processes will benefit from heightened efficiency. Digital marketing efforts will explore novel media avenues, and customer operations will achieve unparalleled precision in information dissemination.

With a robust foundation for cooperation already established, both parties have achieved a multitude of collaborative triumphs, paving the way for even greater innovations in the future.