On April 24, at the 2026 Beijing International Automotive Exhibition, Jetta Auto Technology hosted a press conference centered on brand revitalization, themed "Jetta Powers Up, Reborn for Innovation." The event marked the brand's definitive shift towards the intelligent electric vehicle (IEV) domain. During the conference, Jetta Auto unveiled its new logo for the new energy vehicle (NEV) lineup, the concept car Jetta X, and its inaugural all-electric sedan, the Jetta M6. Jetta has scheduled the M6's market debut for the latter half of this year, with plans to introduce an all-electric SUV and a plug-in hybrid SUV in the following year. The brand aims to reach an annual production and sales volume of 400,000 to 500,000 units by 2030. Concurrently, Jetta will broaden its sales network to encompass over 600 dealerships, overhaul its showroom aesthetics, and forge partnerships with technology firms and academic institutions to cultivate a cutting-edge industrial ecosystem. Looking ahead, Jetta also intends to extend its global footprint into markets such as Central Asia and Africa.
