At the China International Travel Mart, China UnionPay proudly unveiled the 'Nihao China' APP. Tailored specifically for international travelers visiting China, this innovative application offers a comprehensive suite of digital services across multiple scenarios, all designed to streamline and enhance the inbound tourism experience.

Central to the APP's functionality are payments and transportation, forming the backbone of a seamless 'payment + transportation' ecosystem. By integrating a variety of practical features, the APP ensures that international visitors can navigate China's diverse landscape with ease and convenience.

Moreover, the APP leverages China UnionPay's expansive platform to forge partnerships with various stakeholders. This collaborative approach aims to tackle common challenges faced by inbound travelers, thereby elevating the overall quality of cultural and tourism services through the power of technology.

During the exhibition, the UnionPay booth served as a hub for showcasing the APP's capabilities. Attendees were not only informed about its features but also given the opportunity to experience them firsthand. Additionally, the booth highlighted relevant business achievements, underscoring the APP's potential to revolutionize cross-border digital services.

The launch of the 'Nihao China' APP marks a significant milestone in the realm of cross-border digital services. Looking to the future, China UnionPay is committed to refining its offerings, fostering new collaborations, and harnessing its financial and technological prowess to further bolster the inbound tourism sector.