OnePlus has officially launched its latest flagship smartphone, the OnePlus 16, embodying the core philosophy of 'Beyond Performance, Unleashing Greater Power.' While continuing to lead in performance, this device showcases comprehensive enhancements in critical areas such as imaging, display, and battery life. As one of the first smartphones to be powered by the sixth-generation Snapdragon 8 Super Elite processor, coupled with the new WindRush Gaming Core, the OnePlus 16 delivers an ultra-smooth gaming experience at a blistering 185 FPS.

Making its global debut, the OnePlus 16 features a 185Hz fourth-generation Eastern Display, a LUMO 200-megapixel panoramic imaging system, and a massive 9000mAh Glacier Battery. Li Jie, President of OnePlus China, announced that OnePlus has witnessed an 18% year-on-year increase in sales this year, claiming the top spot in industry growth and becoming the sole smartphone brand to achieve double-digit growth. Over 68% of mobile gamers who prefer high-refresh-rate displays opt for OnePlus, and its Net Promoter Score (NPS) has risen for three consecutive years.

The OnePlus 16 optimizes the gaming experience across five key dimensions, boasting a fully self-developed gaming triple-chip system and establishing a 185FPS gaming ecosystem. It has also been designated as the official device for multiple top-tier mobile gaming competitions. The fourth-generation Eastern Display, co-developed with BOE, effectively manages power consumption while maintaining a high refresh rate, offering significant benefits for eye health.

The imaging system represents the most substantial upgrade in OnePlus's history, meeting the creative needs of landscape photography across all focal lengths. In terms of design, the OnePlus 16 embraces an interstellar exploration aesthetic, offering a variety of color options and refined details. Equipped with ColorOS 17 and multiple flagship configurations, it delivers a comprehensive flagship experience.

The OnePlus 16 is now available for pre-sale and will officially hit the market across all channels on October 13, with a starting price of 5199 yuan after national subsidies. Additionally, the limited-edition OnePlus 16 × 'Mortal' animation collaboration gift box will be available on November 27.