Relevant data indicates that following a downturn in 2024, the global smartwatch market is projected to rebound with a 7% year-on-year growth in 2025. This resurgence will be predominantly driven by Huawei, while new product launches from Apple are also anticipated to offer robust support. The market structure is poised for a reshuffle in 2025. Apple's market share will see a dip from 42% in 2024 to 35%, yet its shipments in the third quarter are forecasted to surge by 12% year-on-year. Meanwhile, Samsung's market share will edge up from 22% to 23%, accompanied by a 42% year-on-year increase in shipments. Huawei's market share is set to climb from 13% to 18%, with shipments growing by 22%. Xiaomi will maintain its 9% market share, with shipments rising by 17%. Imoo's market share will remain steady at 8%. In contrast, the overall 'Others' category will experience an 8% decline, thereby further consolidating the dominance of leading brands. A senior research analyst highlighted that China serves as a pivotal growth catalyst for the global smartwatch market, with three out of the top five global brands hailing from China. China's market share is expected to ascend from 25% in 2024 to roughly 31% in 2025.