During the 2025 Tmall Double 11 shopping spree, Apple's official flagship store is rolling out a series of enticing promotional deals. For instance, when purchasing the iPhone 17 Pro series, customers can avail themselves of a 300 - yuan surprise coupon. This brings the starting price down to a mere 8,699 yuan. What's more, shoppers have the option to pay in up to 12 interest - free installments.

The iPad Air 11 also comes with great savings. After a 1,100 - yuan discount, and when combined with a surprise coupon and national subsidies, its price can plummet to as low as 3,099 yuan.

The AirPods 4 are no exception. Following triple discounts, they can be snapped up for around 679 yuan.

For non - iPhone products, customers can make use of surprise coupons ranging from 50 to 100 yuan. These coupons can be stacked with other benefits. For 88VIP members, there's a 90% off no - threshold consumption coupon. Additionally, store coupons and national subsidies are also up for grabs.

Moreover, the store provides other convenient services. Apart from the 12 interest - free installment option mentioned earlier, trade - in deals are also available, allowing customers to get even more value for their money.