According to June 2025 data on active user terminal brands in China's mobile internet, Huawei emerged as the clear leader with 288 million active users. Apple followed closely behind with 271 million active users. OPPO and vivo ranked third and fourth, respectively, with 233 million and 193 million active users. Xiaomi secured the fifth position with 121 million active users, while Honor took the sixth spot with 97 million. Each brand showcases robust competitiveness in the domestic market, leveraging their unique advantages.