Apple has announced that its fall event will take place at 10 a.m. Pacific Time on September 9, corresponding to 1 a.m. Beijing time on September 10. The spotlight of this event is anticipated to be the launch of the iPhone 17 series. The event will be hosted at the iconic Steve Jobs Theater on Apple's campus and will be live-streamed on Apple's official website for global viewers. In addition to the iPhone 17 series, the event might also introduce other products such as the AirPods Pro 3, a new HomePod mini, and potentially the latest iOS 26 system update.