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Exclusive: Behind the Scenes of "Meizu's Name Change" – Huang Zhipeng's Return to Power and Shen Ziyu's Reappearance
2 day ago /
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Author：小编
Recently, the official WeChat account of Meizu made headlines by reverting its name from "Star Era Meizu Technology" back to "Meizu Technology." This move has sparked widespread interest. According to reliable sources close to the company, this name change is intrinsically linked to internal personnel shifts and business strategy adjustments. Last August, the account underwent a rebranding from "Meizu Technology" to "Star Era Meizu Technology," which was perceived as a step towards brand unification. The reversal to the original name might signal significant alterations in Meizu's internal management structure and business trajectory, including the reemergence of Huang Zhipeng to the helm and the return of Shen Ziyu.
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