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The AI Boom Changes the Rules: Why Even Apple, with the Strongest Bargaining Power, Can't Secure Memory Chips?
2 day ago /
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Author：小编
On June 19, The Wall Street Journal reported that Apple is now facing increasing difficulties in procuring the necessary memory chips, highlighting the severity of the memory shortage issue, with even Apple finding itself in a passive position. The explosive growth in AI demand is squeezing the production capacity of memory chips for devices such as PCs and smartphones, driving prices to soar. Apple CEO Tim Cook stated that the company has been trying to absorb the significant increase in memory prices, but this situation is no longer sustainable, and product price hikes are inevitable.
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