OpenAI has seamlessly integrated GPT-6 with an Intelligent User Interface (UI) into ChatGPT, enabling users to receive not only textual responses but also clickable charts, forms, and interactive widgets directly after posing questions. This eliminates the need for users to switch to other applications. This groundbreaking innovation disrupts the traditional mobile internet product paradigm, which is centered around fixed application interfaces, and propels large-scale AI models from being mere information providers to becoming gateways for task interaction.
This transformation will significantly impact single-function standalone applications, such as tool and lifestyle apps, by altering the entry points through which users access functionalities. Consequently, competition among applications will intensify, focusing more on data, content, and service quality. Under this evolving trend, the burgeoning sector of handcrafted AI applications in China may face disruption, compelling related platforms to seek strategic transformations. Additionally, the 'content + tool' model employed by content platforms will encounter challenges related to traffic diversion.
Meanwhile, super apps like WeChat and Douyin, which boast mature ecosystems, are well-positioned to capitalize on their existing ecosystems and distribution channels to forge differentiated competitive advantages. Currently, domestic large-scale AI models are also exploring ways to link dialogue entry points with existing services. This complements the Intelligent UI's capability to generate interactive interfaces on demand, catering to both lightweight interaction needs and complex task requirements involving real-time data and transactions.
Looking ahead, competition among large model vendors will pivot towards the comprehensive 'task undertaking' capabilities—organizing interactions around user needs and effectively bridging generated interfaces with real-world services. (The term 'task undertake' is retained as it appears to be a specific industry term; however, if a more suitable translation exists, it could be replaced with 'task execution' or 'task management'.)
