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According to X (formerly Twitter) user tIBOR, in the most recent ChatGPT Android 1.2025.329 beta release, developers have stumbled upon newly integrated strings like 'ads feature', 'search ad', and 'bazaar content'. This discovery strongly hints that the advertising functionality has now entered the development phase. Sources within the industry reveal that OpenAI is currently assessing the viability of displaying advertisements tailored to user memories or interaction data. Initially, these ads are likely to be centered around search, shopping, and recommendation contexts, utilizing formats such as 'product cards' or 'ad carousels'. It is anticipated that free - tier users will be exposed to these ads, whereas paid subscribers will enjoy an ad - free experience.
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