In November 2025, the global AI chip market witnessed a substantial transformation. AMD made an announcement that it had obtained export permits for its Instinct MI308 AI chips to China. In contrast, NVIDIA's latest B30A chips were still under export restrictions. This change highlights the market - access conundrums that U.S. companies are grappling with amid the tech rivalry between China and the United States. NVIDIA's CEO, Jensen Huang, publicly declared that "China will emerge victorious in the AI race." He cited China's advantages in terms of energy costs and the regulatory environment. At present, the global AI chip market has scaled up to over $120 billion. Data centers account for more than 60% of this market, while edge computing is experiencing a growth rate of 35%. In the North American market, NVIDIA and AMD hold sway. Meanwhile, China's market share has climbed to 25%. From a technological perspective, GPUs still dominate the market. However, ASIC/NPU custom chips have achieved a penetration rate of over 40% in inference scenarios. Innovations such as in - memory computing and Chiplet are expediting their deployment. Despite the geopolitical hurdles, architectural innovation and ecosystem collaboration are still propelling the evolution of the industry.
