The General Offices of Five Departments, including the Ministry of Commerce, have jointly released the Action Plan for Elevating the Quality of Urban Commerce. This plan underscores the pivotal role of cutting-edge technologies in revolutionizing urban commerce. It specifically advocates for the robust integration of artificial intelligence (AI), the Internet of Things (IoT), cloud computing, blockchain, and extended reality into the fabric of urban commercial systems.
From an operational standpoint, the plan calls for the enhancement of big data platforms tailored for urban commercial districts. This involves broadening the scope of pedestrian traffic monitoring (in commercial districts) and sales data tracking, conducting nuanced analyses of consumer behavior trends, and refining intelligent services. These services encompass land use planning and investment facilitation, ensuring a data-driven approach to urban commercial development.
On the consumer front, the plan encourages the refinement of innovative models such as intelligent navigation systems and precision marketing strategies. It also promotes the widespread adoption of 'AI + consumption' scenarios, envisioning a future where artificial intelligence seamlessly integrates into the consumer experience, enhancing convenience, personalization, and overall satisfaction.
