On January 7 (local time), at CES 2026, Ford Motor Company unveiled a significant intelligent - driving strategy. The company announced that it plans to introduce L3 conditional autonomous driving technology in 2028. This technology will initially be integrated into the new UEV pure - electric platform models that are scheduled for release in 2027.
In the meantime, due to shifts in U.S. policies and market dynamics, Ford has decided to scale down its large - scale electric vehicle projects. Instead, it will redirect its focus towards hybrid vehicles, cost - effective electric vehicles, and the energy storage sector. As a result of these strategic changes, Ford anticipates a loss of $19.5 billion.
