On August 27, Apple revealed plans to host its autumn new product launch event at 1 a.m. Beijing Time on September 10 (which corresponds to September 9 in the United States local time), under the captivating theme “It's Glowtime”. Anticipation is high for the unveiling of the latest iPhone series, notably the iPhone 18 Pro and iPhone 18 Pro Max. Moreover, the event might also mark the debut of Apple's first-ever foldable iPhone, a product that has generated significant buzz and curiosity. This launch will stand as Apple's first significant product reveal since John Ternus assumed the role of CEO, succeeding Tim Cook.