In 2025, Global Shipments of Honor Smartphones Surpass 71 Million Units for the First Time, with Overseas Sales Making Up Over Half
2025-12-31 / Read about 0 minute
Author:小编   

The Honor EMT management team issued its New Year's address for 2026, taking stock of Honor's global market performance in 2025. The annual shipment volume of smartphones surpassed 71 million units for the first time, marking a 9% year-on-year increase. In the domestic market, Honor maintained a stable position, while overseas sales soared by 47%, with the proportion of overseas sales exceeding 50% for the first time. Shipments in Latin America, the Middle East, and Africa exceeded 10 million units, and Honor secured a market share of over 10% in 17 key countries, with its localized deployment gaining momentum. In the realm of AI devices, Honor has set its sights on mass-producing and launching the ROBOT PHONE in the upcoming year, with embodied intelligent robots also poised to make their debut. Furthermore, Honor has bolstered its technological research endeavors by establishing the Alpha Lab.