Rokid's AI glasses have made waves by raising a staggering $3.614 million on the renowned overseas crowdfunding platform Kickstarter, setting an unprecedented record in the AI and AR glasses sector. The crowdfunding campaign kicked off on August 26th of this year. Kickstarter, a prominent and innovative crowdfunding hub in the United States, boasts a tech project success rate of less than 30% on average. Presently, Rokid's international business arm has firmly established itself in Shanghai, with its products making inroads into the markets of the United States, Hong Kong (China), and Singapore. The overseas edition of the glasses is compatible with major international AI models, such as ChatGPT.
Domestically, Rokid has also demonstrated remarkable prowess. Its fully-featured AI glasses, unveiled in September, achieved an impressive sales milestone of 40,000 units across all sales channels within a mere five days, with production capacity fully booked. Rokid boasts a robust retail presence, with 319 offline stores spread across 78 cities nationwide, including three flagship stores and one counter.
In addition, Meta's smart glasses are nearly depleted in retail outlets. According to IDC data, smart glasses shipments are poised for substantial growth, with Meta commanding a 60% market share. Looking ahead, Rokid's strategic retail channel expansion, both domestically and internationally, promises to be a captivating development to follow.