Apple is set to host its much-anticipated 2025 autumn new product launch event, themed "Highly Anticipated Ahead," at 1 a.m. Beijing Time on September 10. During this event, the iPhone 17 series smartphones—comprising four models: iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max—alongside new offerings such as the Apple Watch Ultra 3, Apple Watch Series 11, Apple Watch SE3, and AirPods Pro 3, will make their debut. Pre-orders for the iPhone 17 series will commence at 8 p.m. on September 12, with official sales kicking off on September 19.

In terms of specifications, the iPhone 17 series is powered by the cutting-edge A19 series chip. The standard iPhone 17 model comes with 8GB of RAM, while the remaining three variants boast 12GB of RAM. Storage options begin at 128GB, with the Pro series offering a hefty 1TB version for those requiring extensive storage. Regarding pricing, the estimated starting price for the Chinese mainland version of the iPhone 17 is set at 5,999 yuan. The iPhone 17 Air is expected to start at 6,999 yuan, the iPhone 17 Pro at 8,999 yuan, and the top-tier iPhone 17 Pro Max at 10,999 yuan.