Today marks the commencement of Tencent Yuanbao's Chinese New Year promotion, with a staggering 1 billion yuan in cash red packets up for grabs from February 1st to February 17th. Each individual red packet has the potential to reach a maximum value of 10,000 yuan. This grand campaign encompasses a variety of engaging activities, such as lucky draw red packets, greeting message red packets, and time-limited red packet showers.

To participate, users simply need to log in to the Yuanbao App and click on 'Grab 1 Billion' to access the main event page. By merely logging in, users are rewarded with 5 daily lucky draw opportunities. Moreover, they can earn over 40 additional chances through sharing and other interactive actions. The red packets won will be directly credited to the user's account and can be easily withdrawn.

Furthermore, users stand a chance to win an exclusive 'Pony Card' valued at 10,000 yuan, with only a limited number of 100 cards available. By entering daily Chinese New Year greetings, users might also unlock hidden cash red packets.

Tencent's Ma Huateng envisions this campaign as a means to replicate the remarkable success of WeChat's red packet craze from previous years. During the 2015 Spring Festival Gala, Tencent distributed an impressive 500 million yuan in red packets, which significantly propelled the widespread adoption of WeChat Pay.