Flywheel, a subsidiary of Omnicom Group, has introduced TrendCloud, a comprehensive trend research platform tailored for the consumer goods industry. TrendCloud boasts a robust system for discovering, validating, and deploying trends, adept at pinpointing high-potential trends from vast global datasets and performing intricate, multi-dimensional analyses. This platform transforms nebulous market insights into quantifiable and trackable trend trajectories, empowering brands to expedite business decisions. Currently, TrendCloud is available for a complimentary trial period.