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JD Supermarket and NielsenIQ Collaborate to Unveil Consumer Trend Insights and Drive Innovation
2025-02-10 /
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Author：小编
NielsenIQ and JD Supermarket have forged a strategic alliance aimed at pioneering a novel C2M (Consumer-to-Manufacturer) model for omni-channel retail. By leveraging their extensive data resources and advanced analytical prowess, the partners aim to elevate brand supply chain efficiency and market competitiveness, while fostering the evolution of omni-channel category management. Furthermore, the duo will introduce the "Fuyao Plan," an initiative that invites industry-leading brands to collaborate, streamline new product launches, enhance success rates, and collectively establish new benchmarks for industry innovation.
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