As reported by TechCrunch, the world is currently grappling with a significant shortage of memory chips, a situation precipitated by the explosive growth in demand for AI-driven hardware. Apple's CEO, Tim Cook, has openly acknowledged that the escalating costs of memory and storage chips will inevitably lead to price increases for Apple's product lineup. Although Cook refrained from specifying which products or when these price adjustments would occur, it is widely anticipated that upcoming devices, including the next iteration of the iPhone, will be impacted. According to insights from research institutions, in order to preserve profit margins, the price of the iPhone Pro may see a hike of up to $270.
