On February 10th, reports emerged indicating that Douyin’s lifestyle services division has officially launched its group-buying application, ‘Doushengsheng,’ which is now accessible on major app stores, including Apple’s App Store and Android’s Google Play. A spokesperson for Douyin’s lifestyle services division revealed that the platform is set to deepen its integration of AI technology in the coming months. According to sources with knowledge of the situation, this standalone application will encompass a wide array of business categories, such as dine-in restaurants, accommodation and travel services, in-store retail, and comprehensive lifestyle services, with the overarching goal of fostering growth for brick-and-mortar businesses and stimulating offline service consumption.
