After a dedicated tenure of over two decades with BMW Group, Kai Langer, the esteemed design director of the BMW i Series, embarked on a new journey by joining Xiaomi on August 1. Langer cited Xiaomi's strong presence in technology and consumer electronics, along with its foray into the automotive industry, as a compelling reason for his move, offering him a unique and exciting opportunity. Notably, Langer spearheaded the design of BMW's i Series electric vehicles and played a pivotal role in the successful launch of the BMW i3 in 2013.