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BYD Unleashes Cost-No-Object 'Blitzkrieg' on European Market, Digging for Talent and Securing Territory
4 day ago /
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Author：小编
On June 20, Bloomberg revealed that BYD is mounting a comprehensive assault on the European automotive landscape, taking on established giants like Volkswagen and Stellantis. Its multi-pronged strategy encompasses introducing competitively priced models like the Dolphin Surf, luring executives away from European automakers, establishing a factory in Hungary, and sponsoring the European Championships. Following an initial setback in the premium segment, BYD swiftly recalibrated its approach, yielding impressive outcomes.
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