Recently, the ongoing dispute between Great Wall Motors and BYD has once again captured the public's attention. On May 23, 2025, Wei Jianjun, the Chairman of Great Wall Motors, revisited the 2023 accusation incident during an interview, where his company had charged BYD's plug-in hybrid models with utilizing atmospheric pressure fuel tanks that allegedly led to substandard emissions. Wei Jianjun employed the 'Ghost Light Theory' as a veiled reference to the industry's disarray, emphasizing his commitment to addressing such irregularities. That same evening, Li Yunfei, General Manager of BYD Brand and Public Relations, posted a screenshot from the film 'Curse of the Golden Flower' alongside a portrait of Zhong Kui on Weibo. This was interpreted by observers as a symbolic retort aimed at BYD, further intensifying the rivalry between the two companies. This feud not only highlights the underlying interests conflicts between enterprises but also prompts broader public concern regarding the sustainable growth of the domestic automotive industry.