Yueda Kia has officially launched the 2027 Kia K3, presenting a lineup of five distinct models priced between RMB 97,300 and RMB 115,300. At present, all models are eligible for a direct price reduction of RMB 15,600, bringing the cost of the 1.5L Comfort & Premium variant down to a fixed price of just RMB 69,900. The new vehicle preserves the iconic Tiger Nose grille design, a hallmark of the Kia K5 series, and boasts dimensions of 4666mm in length, 1780mm in width, and 1450mm in height, with a wheelbase measuring 2700mm. Buyers can choose from six exterior color options and three interior color palettes. The cabin is lavishly adorned with premium soft-touch materials and features a dual 10.25-inch connected display, along with an LCD-visible gear shifter. In terms of amenities, the car is outfitted with a 10-way electrically adjustable driver's seat, automatic climate control, and an L2-level intelligent driving assistance system. Safety is prioritized with six airbags standard across all models, while the intelligent cockpit is equipped with the Kia Connect smart interconnection system. Under the hood, the 2027 Kia K3 is powered by a 1.5L naturally aspirated engine mated to an IVT transmission, delivering a peak horsepower of 115Ps and a maximum torque of 143.9N·m. It achieves an impressive fuel efficiency rating of just 5.55L per 100km under WLTC conditions (with ISG). Buyers can also enjoy a range of purchase incentives, including limited-time order inflation offers, flexible financing options, trade-in subsidies, and extra perks such as fuel cards and complimentary basic maintenance materials for specific customer segments.