Kaijing Automobile: The Practice of Combining 'Huawei' and 'Kaijing' in Brand Naming Should Be Strictly Forbidden
2026-01-16 / Read about 0 minute
Author:小编   

Earlier, there were unfounded rumors circulating that Kaijing Automobile—a collaborative project between Huawei and GAC—had been granted permission to use the promotional term 'Huawei Kaijing'. However, this was nothing but a misinterpretation. Kaijing Automobile has since issued a formal statement, clarifying that 'Kaijing' represents a premium, intelligent new energy vehicle brand co-developed by GAC and Huawei Qiankun. In this partnership, GAC serves as the founding shareholder, while Yinwang (Huawei's Intelligent Automotive Solution Business Unit) assumes the role of a strategic partner. The term 'Huawei Qiankun / Kaijing' denotes that the entire vehicle lineup is outfitted with Huawei's cutting-edge intelligent technologies. The statement also explicitly prohibits the practice of combining 'Huawei' and 'Kaijing' in brand naming and urges netizens and media outlets to refrain from spreading or believing in such rumors. It calls for a collective effort to uphold a healthy online environment and foster the robust development of the industry.