The unveiling of Mazda's inaugural model, built on its self - engineered, scalable pure electric platform, has encountered yet another delay. Initially slated to make its debut last year, the model is now projected to hit the market no sooner than 2028. At present, Mazda's two existing pure electric vehicles both rely on the technological framework of Changan Automobile.

Back in 2021, Mazda made public its intention to develop its own proprietary pure electric platform, with the ambition of launching several models within the 2025 - 2030 timeframe. Nevertheless, the launch date of its first model has been shifted from 2027 to 2028. The Deputy General Manager of R&D in Europe explained that the swift progression of pure electric technology, coupled with limitations in resources and talent, has added complexity to the project. During this transitional period, Mazda plans to utilize Changan's platform to buy itself more time for in - house development. Looking ahead, the new platform will be capable of supporting pure electric models of varying sizes, with product planning firmly centered around meeting customer demands.