On January 14, 2026, the No.1 Equipment Industry Department under the Ministry of Industry and Information Technology, the Industrial Development Department of the National Development and Reform Commission, and the Price Supervision, Inspection, and Anti-Unfair Competition Bureau of the State Administration for Market Regulation jointly organized a symposium for enterprises operating within the new energy vehicle sector. The primary objective of this gathering was to outline and implement strategies aimed at standardizing the industrial competitive landscape. During the meeting, there was a strong emphasis on adhering to an innovation-driven development model, with a particular focus on prioritizing quality over mere quantity. Participants were urged to firmly resist engaging in haphazard 'price wars' and instead work towards establishing a market order that is distinguished by high-quality products, fair pricing mechanisms, and equitable competition.
To achieve these goals, the three departments have pledged to enhance their coordination efforts, conduct more in-depth cost investigations, and strengthen price monitoring practices. They will also intensify their regulatory enforcement actions to ensure a level playing field for all market participants. By doing so, they aim to safeguard a fair market environment and foster the high-quality development of the automotive industry as a whole.
