In November, the Chinese automotive manufacturer BYD made an impressive showing in the European market, with new car registrations hitting 16,158 units, representing a remarkable 235% year-on-year increase. When we broaden the statistical scope, the growth rate remains comfortably above 200%. Since the European Automobile Manufacturers Association (ACEA) started separately listing BYD's data in July of this year, its sales have maintained an upward trajectory, with monthly growth rates outpacing rivals like Volkswagen and Tesla. Although BYD's cumulative sales in Europe from January to November still lag behind those of Volkswagen and Tesla, its year-on-year growth rate stands at an impressive 276%, far outstripping Volkswagen's modest 4.6%. In the meantime, Tesla experienced a 28% decline in sales over the same period, and its registrations in the EU market also took a significant hit in November. On the whole, the European electric vehicle market exhibited signs of recovery in November, with new car sales increasing year-on-year for five consecutive months. Registrations of battery electric, hybrid, and plug-in hybrid models all saw an uptick, with the combined market share of these three vehicle types on the rise. Currently, the European automotive industry is grappling with multiple challenges, including competitive pressure from Chinese automakers and U.S. tariff policies. The EU is contemplating abandoning its policy of a complete ban on the sale of fuel-powered vehicles by 2035.
