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Wuliangye Group Acquires Shares in an Auto Firm, Rolls Out New Car Model, and Offers Buyers a 25% Discount on Liquor Purchases
1 week ago /
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Author：小编
Yibin Kaiyi Automobile, a company partly owned by Wuliangye Group, has unveiled a new car model and embarked on a cross - border marketing initiative. When purchasing a car, buyers are entitled to a 25% discount on a range of Wuliangye Baijiu products, encompassing the eighth - generation 'Pu Wu'. To avail of these discounts, customers can use the Kaiyi Automobile App. After buying a car, registered members on the app have the opportunity to purchase Wuliangye liquor at the discounted price. It's worth noting that Wuliangye Group, through one of its subsidiaries, holds a 1.33% stake in Kaiyi Automobile.
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