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Educational Tablet Sales Surge in China's First Half, Zuoyebang Takes Top Spot
2 week ago /
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Author：小编
During the first six months of 2025, sales of educational tablets across all distribution channels in China soared to 2.667 million units, marking a 9.7% year-on-year growth. Notably, online sales contributed to a significant 71.2% of the total sales. The market has seen an increased concentration among leading brands, with the top six brands capturing nearly 80% of the market share. Zuoyebang emerged as the clear leader, holding a market share of nearly 30%. Xueersi and iFLYTEK, meanwhile, have demonstrated impressive performances in the high-end segment of the market. Projections indicate that annual sales are anticipated to reach 6.79 million units, reflecting a 14.6% year-on-year increase.
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