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Today marks the official commencement of initial sales for the iPhone 18 Pro series, with prices starting at 9,999 yuan. Both models in the lineup commence with a robust 256GB of storage, with the premium versions surpassing the 20,000 yuan threshold. Specifically, the iPhone 18 Pro with a 2TB storage capacity is priced at 20,499 yuan, whereas the iPhone 18 Pro Max with the same storage capacity commands a price of 21,499 yuan. Interestingly, the price of the iPhone 18 Pro has already begun to soften, with Pinduoduo's 10 Billion Subsidy initiative offering the device for 9,699 yuan—a 300 yuan discount compared to Apple's official website. Meanwhile, the iPhone 18 Pro Max is anticipated to fetch higher prices through scalper channels, indicative of greater market enthusiasm for this top-tier model as opposed to its Pro counterpart.
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