On May 29th, reports emerged indicating that Haier Smart Home, on an interactive platform, revealed its strategic evolution since 2022. After four years of dedicated development, the company has not only solidified its strategic direction but also made significant strides in the realm of companionship and cleaning products. Drawing on extensive data from 400 million households globally, practical insights gleaned from thousands of San Yi Niao retail outlets, the relatable brand persona of the 'Haier Brothers,' and its robust end-to-end supply chain capabilities, Haier Smart Home is now expanding its product offerings beyond mere companionship and cleaning. It is venturing into more intricate household chore scenarios, aiming to provide holistic solutions. Looking ahead to 2026, the company remains committed to furthering the research, development, and commercialization of its companionship, cleaning, and broader household scenario products.
