On October 9, the Shanghai Culture and Tourism Big Data Innovation Lab made its debut at the Haina Digital Innovation Center, located in Putuo District. Spearheaded by the Shanghai Municipal Administration of Culture and Tourism and sanctioned by the Shanghai Municipal Data Bureau, this lab is dedicated to pioneering research in culture and tourism big data, monitoring industry operations, and exploring AI applications within the culture and tourism sphere. Its primary objective is to tackle challenges such as data fragmentation. On this significant day, the "Haina Intelligent Computing" Token platform was also introduced. This platform introduces an innovative "Token Supermarket" concept, offering standardized AI capabilities. It empowers enterprises to tap into resources as per their requirements, with billing based on actual Token usage. Furthermore, Putuo District is in the process of formulating specialized support policies for the digital advertising sector, with plans to subsidize enterprises' computing power utilization. Digital advertising companies stand to benefit from subsidies of up to 50%.