Delta Air Lines Embraces AI-Powered Pricing to Personalize Fares for Passengers
1 day ago / Read about 0 minute
Author:小编   

Delta Air Lines is pioneering an AI-driven dynamic pricing strategy designed to tailor personalized ticket prices for each passenger. After successfully testing the system on a limited scale, the airline intends to gradually broaden its implementation, ultimately supplanting the conventional fixed-fare model. The AI system dynamically sets exclusive fares in real-time, factoring in variables such as individual users, specific flights, and time periods, thereby enhancing pricing precision. Nevertheless, this innovative approach has sparked discussions regarding privacy concerns and the potential for price discrimination.