Meituan Introduces AI Digital Employees, Aiming to Revolutionize the Underserved Service Retail Market
2025-06-27 / Read about 0 minute
Author:小编   

The service retail market is embarking on a phase of rapid expansion, with forecasts projecting an industry size of 7 trillion yuan by 2024. Despite this promising outlook, the current online penetration rate stands at merely 9%, hinting at a vast untapped potential for growth. By expanding into over 200 new scenarios and establishing connections with 6.3 million merchants, Meituan is accelerating the digitization of the service retail sector. AI technology has emerged as a pivotal force in this transformation, with Meituan's AI digital employees and business assistants significantly enhancing the operational efficiency of small and medium-sized merchants. Furthermore, Meituan is offering technical support and marketing assistance in the underserved market, aiming to bolster overall service capabilities. It is anticipated that by 2030, the online penetration rate of service retail will surge to 25%, fostering the emergence of numerous thousand-store brands.