During the "Quality Wins 618·Growth Strategy Conference," Alimama revealed its plans to leverage AIGX capabilities to significantly enhance efficiency during the Tmall 618 event. The platform aims to strengthen overall brand presence through an integrated "planting and searching" strategy and offer a myriad of incentives, including 3 billion red packets, to execute its "supporting the excellent and new" platform strategy. Furthermore, the "abnormal instant refund order reimbursement policy" has now been extended to all merchants. Alimama's station-wide promotional net transaction capability employs AI to identify users eligible for instant refunds, effectively reducing the delivery plan's refund rate by 18%. This innovative feature will be fully operational in May. Statistically, from January to March 2025, Alimama's investment in supporting high-quality merchants has surpassed 1 billion yuan.