TikTok Appoints Former Douyin Vice President Mu Qing as Head of US E-commerce
2025-04-24 / Read about 0 minute
Author:小编   

TikTok is further entrusting the management of its US e-commerce operations to Chinese executives, as former Douyin e-commerce Vice President Mu Qing assumes the role previously held by Nico Le Bourgeois. Mu Qing has assumed control over the core team responsible for TikTok's e-commerce endeavors in the US, encompassing the creator and agency collaboration teams, and is now accountable for overall operations. Le Bourgeois, who will maintain his focus on partnerships with US merchants, will now report to Mu Qing. This staffing realignment was disclosed by Kang Zeyu, the head of ByteDance's e-commerce division.