The 2025 iQIYI World Conference recently commenced in Beijing with great fanfare. According to reports, iQIYI is set to introduce micro-dramas in the realm of content creation, offering viewers high-quality, concise, and innovative programming. In enhancing product experience, iQIYI has officially unveiled the "Skip Viewing" feature and the "Peach Bean" personal intelligent assistant. Leveraging AI technology, these innovations aim to refine users' video watching experience and elevate the level of intelligent interactivity. With regards to its IP ecosystem, iQIYI remains committed to developing significant IPs, expanding its derivative business, establishing offline parks, and venturing into international markets. Furthermore, iQIYI has announced its foray into the content e-commerce arena, diversifying its monetization strategies beyond membership fees and advertising revenue, thereby broadening its profit avenues.
