Over 50 embodied AI companies are currently in the queue for IPOs on the Hong Kong Stock Exchange. After Mech-Mind's stock debut fell below its issue price, founder Shao Tianlan took to social media to accuse 'assembly-line' companies such as Yinhe General of fabricating false revenues through data collection centers and related-party transactions, sparking a PR war within the industry. Analysts suggest that Shao's move aims to divert pressure from the company's stock price, curry favor with regulators, and drive a shift in valuation paradigms. Yinhe General was chosen as the target because it meets criteria related to geography, reputation, and valuation, is a client of Mech-Mind, lacks publicly audited financial reports, and has limited capacity to retaliate. Yinhe General responded with two statements: first, a 'marathon statement' to deflect the issue and elevate the defense, followed by a 'solemn statement' to refute rumors and file a police report, though it failed to address the core allegations. Currently, the embodied AI industry, facing a cooling secondary market, tightening regulations, and reduced funding in the primary market, has shifted from an incremental growth narrative to a cutthroat PR battle over existing market share. The article advises embodied AI companies to adjust their narrative strategies, including focusing on real-world deployment, providing transparent evidence, seeking market-driven endorsements, building product-delivery-focused founder IPs, emphasizing active usage metrics, developing PR contingency plans, adopting milestone-driven storytelling, and rebuilding industry trust. Additionally, leading companies like Qianxun Intelligence have recently faced accusations from peers.