On June 5, 2026, Tencent Cloud unveiled two core products—the AI-Native Marketing Cloud and YunMall 2.0—at the AI Industry Application Conference, along with an integrated solution for marketing and transactions. Built on an 'Agent Collaboration' architecture, the two products focus on marketing and transaction scenarios, respectively, driving enterprises to transition from 'human-configured systems' to 'Agent-organized systems'. The integrated solution unifies data foundations, connecting the entire link (chain) of public domain acquisition, private domain operations, marketing conversions, and transaction repurchases, helping enterprises build a closed-loop for holistic intelligent growth. Tencent Cloud noted that the penetration rate of AI Agents in enterprise scenarios has grown eightfold over the past year, but key challenges remain, including a shortage of skilled operators, unclear paths for large-scale deployment, and fragmented data. To address these issues, Tencent Cloud introduced the 'AI-Native' concept, reconstructing business processes through Agent autonomy. The AI-Native Marketing Cloud autonomously manages the entire marketing workflow, evolving from a toolkit to an intelligent platform. YunMall 2.0 features an 'AI Operations Team' of eight Agents, covering core scenarios such as products, marketing, and membership, enabling full automation of business operations. Currently, AI-native marketing and transaction capabilities have been scaled across retail, healthcare, cultural tourism, and other sectors. Mousi Group linked 18,000 potential customers within three months by integrating customer data, achieving a 99% retention rate. Jinyao Daren Tang leveraged AI algorithms to precisely identify patient profiles, increasing target patient identification by 100-fold and boosting staff task execution rates from 25% to over 70%. Tencent Cloud stated that it will continue to deepen the integration of AI with business scenarios, accelerating enterprises' digital transformation.