Insider sources reveal that by the end of September 2025, Orca Entertainment (previously known as Alibaba Digital Media and Entertainment Group) dissolved its Miaoya Camera team. The product halted all upgrades, operations, and promotional activities, with only essential functions remaining active. Miaoya Camera was an internal startup initiative under Alibaba Digital Media and Entertainment Group, led by Zhang Yueguang. After its debut in July 2023, it rapidly gained traction, becoming the first AIGC (Artificial Intelligence Generated Content) product to successfully penetrate the consumer market. However, a few months post-launch, in November, Zhang Yueguang stepped down from his role due to strategic disagreements with the Digital Media and Entertainment Group regarding the product’s future direction. He subsequently founded MuYan Zhiyu. Remarkably, within just six months, MuYan Zhiyu secured nearly 300 million yuan in funding, achieving a valuation surpassing 100 million US dollars. In 2025, the company launched two innovative products: the AI-powered podcast platform ChatPods and the otome (female-oriented) game "Xingmian." Zhang Yueguang boasts a diverse professional background, having contributed to the strategic planning of Alipay projects, worked at ByteDance, and established his own venture.
