Meituan convened its 2026 management communication summit, during which CEO Wang Xing expounded on his perspectives regarding grocery retail, internationalization strategies, and the advancement of AI technology. When discussing internationalization, Wang Xing underscored the imperative of maintaining a clear focus, steering clear of indiscriminate expansion, and placing paramount importance on nurturing the growth of 'on-demand retail.' Presently, alongside its operations in Hong Kong, China, Meituan's Keeta has successfully penetrated key markets across the Middle East and Gulf region, and is also making strides in Brazil. Wang Xing expressed confidence in the long-term potential of the Brazilian market, yet cautioned that initial investments ought to be approached with prudence. The recommended strategy entails identifying optimal locales, fine-tuning the business model, and subsequently embarking on a phased expansion. Meituan is resolute in its commitment to achieving sustainable growth in Brazil, eschewing the pitfalls of reckless expansion.
